Fidzup is the leading performance marketing platform for retailers. Fidzup connects mobile advertising to retailers stores thanks to its unique instore tracking solution with a one meter accuracy.

Collecting billons of touch point across all Mobile Apps, Fidzup generates SmartData, to target consumers using accurate and relevant criterias : geos, demographics and intent. Moreover Fidzup’s bigdata algorithms allow retailers to retarget customers who’ve physically visited their stores, or to target their competitors prospects & customers!

Thanks to its best in class technology, Fidzup is now able to free retailers from pay-per-click business models that drives no value to them and rather deliver campaigns with a CPV business model (cost per visit).

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Founders : Olivier Magnan-Saurin, Florian PradesFounded : 2011